Miscellaneous — 06.19.17

Run Club Posters Type inspired poster designs

Run Club Posters

We recently contributed a series of poster designs for the West End YMCA. These colourful type inspired posters were positioned throughout the YMCA’s facility to help promote its long standing Run Club.

In production — 12.16.16

J—O—Y Outputting our new holiday offerings

Spreading a little J—O—Y

Our holiday offerings are in production at Flash Reproductions.

Stay tuned…

Announcements — 12.14.16

Google Design Newsletter Thankful.

Google Design Newsletter
Material Edition

typotherapy’s Thankful promo was featured in the latest Google Design Newsletter.

Google wrote: As inspiration for your own end-of-year client thank you notes, take a look at this custom typeface by Noël Nanton of typotherapy. Delivered as a set, each card contains…

View GDN >

Out 'n' about — 11.30.16

Design New York Berkeley Church, Toronto
Guest Speaker, Paula Scher

Design New York
November 30, 2016
Berkeley Church, Toronto

To complete the series of Design Barcelona and Design London, Design New York featuring Paula Scher did not disappoint. Situated in an old church converted into a nightclub, the event showcased carefully selected work from six New York based studios, chosen by Paula Scher.

As one of the founders of Pentagram, Paula Scher took us on a journey through her current design and typographic projects, to her personal map paintings and her past work including the iconic Public Theater posters and printed materials. From the Type Directors Club typographic experiments, Parons New School modular identities, to the redesign of Canada’s Hart & Stroke foundation, the presentation was unbelievably inspiring by such a humbling yet iconic designer.

Some of her most memorable messages revolved around the fact that we now have all the new tools to work with (including print, motion, interactive) and we can now get back to just designing. And when developing an identity, it needs to take time to resonate once it is released. Identities shouldn’t be judged at first glance (in response to online critiques). Often the identity process evolves the client, understanding the audience and community. This plays an enormous roll with the outcome of the final product.

The exhibit was just as exhilarating and featured projects from participating studios and designer such as Chip Kidd, Office of Paul Sahre, Sagmeister & Walsh, Doyle Partners, karlssonwilker and Pentagram. The caliber of work was impressive.

Announcements — 11.18.16

The George Team (TGT) Brand Identity

The George Team (TGT)
Brand Identity

For the past five months, we’ve been working closely with The George Team (a highly recognized and trustworthy Toronto real estate team) developing their new brand identity and printed materials. It’s been great working closely with founder Elliot George on all aspects of the brand and we have learned a lot about the real estate industry through our many group conversations. The simplicity and confidence of the brand cuts through the clutter in a highly competitive sector, and reinforces the team’s approachable nature and knowledge.

We look forward to sharing the full project on our site once TGT launches.

Out 'n' about — 11.05.16

DesignThinkers 2016 Sony Centre, Toronto
Speakers: Jake Barton, Eddie Opara, Matt Willey,
Lotta Nieminen, Anton Repponen and Irene Pereyra,
and David Carson.

DesignThinkers Conference, 2016
November 3 and 4
Sony Centre, Toronto

DesignThinkers, Canada’s only conference for visual communicators, is a two-day event held annually in Toronto by the Registered Graphic Designers of Ontario (RGD). This year it was set in the St Lawrence Market neighbourhood. DesignThinkers 2016 delves into industry trends with visionaries from a range of communications-related disciplines including design, user experience, advertising, branding, consumer engagement, film, social media and entrepreneurship.

We had the pleasure of attending the second day of the conference, which opened with ‘The Future of Virtual is Physical’ by Jake Barton—an in-depth view behind the process of creating ground breaking interactive virtual experiences. The conference also featured ‘Design in Retrograde’ a short presentation that revolved around the harsh criticism of the new Quinnipiac University brand identity created by Eddie Opara. The day also included inspirational talks by: Rob Duncan from Mucho, entitled ‘The 10 things you’re not supposed to talk about at a design lecture’; Matt Willey’s ‘From Tiny Start-ups to Historic Institutions’; ‘Wearing Multiple Hats’ by Lotta Nieminen; and ‘Self Indulgent Design’ by David Carson.

The highlight presentation for us was Anton and Irene, a Brooklyn based design duo who outlined their emotional, hands on trials and tribulations of starting a design studio. It was a heart felt, funny and brilliant adventure—not to mention great work.